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Navigator CEO Transition: Jaime Watt Steps Down, Sabrina Frederick Takes Over
Locales: CANADA, UNITED STATES

Toronto, ON - January 31st, 2026 - Navigator, a globally recognized leader in crisis management and strategic communications, today announced a significant leadership transition. Founder Jaime Watt will step down as Chief Executive Officer, assuming the role of Executive Chair, while Sabrina Frederick, currently Global Vice-Chair, will become the firm's new CEO, effective immediately.
The announcement, made this morning, signals a strategic evolution for Navigator, a firm that has become synonymous with navigating organizations through turbulent times. While Mr. Watt's departure from the day-to-day CEO role marks the end of an era, his continued presence as Executive Chair ensures a steady hand will remain on the tiller. This isn't a complete exit, but a deliberate recalibration - allowing Watt to focus on long-term strategic vision and fostering relationships crucial to the firm's continued success.
Navigator's expertise lies in helping organizations manage reputational risks, respond to crises - from product recalls and regulatory challenges to cybersecurity breaches and public relations disasters - and build resilience against future threats. In an increasingly volatile world, characterized by 24/7 news cycles and the immediacy of social media, the demand for these services has only intensified. The firm currently operates across North America and the UK, serving a diverse client base spanning industries like finance, healthcare, technology, and government.
Sabrina Frederick's ascent to CEO is viewed within industry circles as a natural progression. Having joined Navigator in 2017, she has consistently demonstrated a keen understanding of the evolving landscape of crisis communications and a proven ability to deliver results for clients. Ms. Frederick isn't simply inheriting a successful firm; she's stepping into a role ripe with opportunity to expand Navigator's capabilities and geographical reach. Sources close to the company suggest that expansion into the Asia-Pacific market is a key priority under her leadership.
"I'm excited to take on the role of CEO and to lead Navigator into its next chapter," Ms. Frederick stated. "We have a talented team and a strong platform to continue serving our clients and expanding our reach." Her emphasis on the firm's talent pool suggests a commitment to internal development and fostering a collaborative work environment - a critical factor in attracting and retaining top-tier crisis management professionals.
Mr. Watt's decision to step down comes at a time when the crisis management industry itself is undergoing a transformation. Historically focused on reactive responses, the field is increasingly emphasizing proactive risk assessment and preparedness. Companies are realizing that preventing a crisis is far more cost-effective - and less damaging - than managing one after it occurs. This shift is driving demand for firms that can offer comprehensive risk mitigation strategies, including social listening, threat intelligence, and scenario planning.
"This is a natural evolution for Navigator and me," Mr. Watt explained. "I'm incredibly proud of what we've built, and I'm confident that Sabrina will lead the firm to even greater heights." His phrasing suggests a deliberate plan for succession, meticulously executed to ensure minimal disruption to clients and employees.
The transition is expected to be seamless, with Mr. Watt continuing to provide strategic guidance. However, insiders anticipate Ms. Frederick will quickly assert her own vision, potentially focusing on integrating cutting-edge technologies - such as AI-powered crisis simulation tools and data analytics platforms - to enhance Navigator's service offerings. The firm is already known for its rapid response capabilities and its ability to tailor solutions to the specific needs of each client. Ms. Frederick is expected to amplify these strengths while also driving innovation in areas such as digital reputation management and influencer engagement.
The appointment of Ms. Frederick also reflects a broader trend within the professional services sector - a move towards greater diversity in leadership. While the crisis management field has traditionally been dominated by men, more and more firms are recognizing the value of having diverse perspectives at the top. Ms. Frederick brings a unique blend of experience and insight, which is expected to resonate with clients and attract top talent. Navigator's continued success, and Ms. Frederick's leadership, will be closely watched as the firm navigates the increasingly complex world of risk and reputation management.
Read the Full The Globe and Mail Article at:
[ https://www.theglobeandmail.com/business/article-crisis-management-firm-navigator-names-new-ceo-founder-jaime-watt/ ]
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